Pyounghwa (Pyeonghwa) Fashion Town

서울 평화시장

Markets · 274, Cheonggyecheon-ro, Jung-gu, Seoul

• 1330 Travel Hotline: +82-2-1330 (Korean, English, Japanese, Chinese) • For more info: +82-2-2265-3531~3

Nearby stations and stops

  • Dongdaemun (Line 1·4) · straight-line 206m
  • Dongdaemun History & Culture Park (Line 2·4·5) · straight-line 434m
  • Bus stop 청계6가.버들다리 · straight-line 57m
  • Bus stop 청계6가.오간수교 · straight-line 90m

Straight-line distance; the actual walk is longer · Data as of 2025-10-31

Source: Korea National Railway urban rail station information · Ministry of Land, Infrastructure and Transport nationwide bus stop locations

Admission
Not provided
Hours
22:00-18:00 (the following day)
Closed
Saturday 18:00-Sunday 22:00
Parking
Not provided
Pets
Not provided
Accessibility
Not provided
Data status
Source: Korea Tourism Organization TourAPI · Source updated: 2025-01-06 · Collected: Not provided

The Pyounghwa Fashion Town market in Dongdaemun has been selling fashion clothing and accessories for over 50 years ever since the end of the Korean War. It was here that in 1953 North Korean refugees started selling clothes made from US army uniforms. Their market was then named Pyounghwa, which means peace, in the hope that no other wars would be fought on Korean soil. The Pyounghwa Fashion Town was therefore the beginning of the 30,000 stores that now make up Dongdaemun Fashion Town, which is seen as one of the global centers of the fashion industry. Spread over a large area, this historical fashion market is divided into several districts, the ‘Gu Pyounghwa Fashion Town’ is the oldest, and there is also the ‘Shin Pyounghwa Fashion Town’, ‘Dong Pyounghwa Fashion Town’, and ‘Cheong Pyounghwa Fashion Town’.

Pyounghwa (Pyeonghwa) Fashion Town

In the area

Permanent Markets 3 of 513 shopping spots in Jung-gu

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Source: Korea Tourism Organization TourAPI